Crafting the perfect home page is both an art and a science; however, there are simple things that business owners can do to ensure their home page quickly engages visitors....
I wanted to continue off my previous blog on running an effective coupon campaign. I previously covered how to write an effective coupon, but now what do you do with...
As explained in my last post which covered the definition of SEO, we learned that authority plus relevance equals rank. Search engines typically measure authority by looking at how many...
In the world of web design there are new trends that develop all the time, with some having staying power and some just being flash-in-the-pan concept designs. The ones that...
In an age of digital connectivity users want results, and they want results fast. Within this framework Google is playing an epic game of King of the Mountain, and no...
Having a coupon is a great way to enhance any marketing campaign, or rid yourself of excess inventory. While coupons are easy to write, there are a few common mistakes...
In an era where online commerce is growing at an exponential rate most of those transactions have still occurred within a traditional PC environment. Within the framework of online commerce,...
When it comes to the web it is well known that users have the attention span of a 3 year old all jacked up on Mountain Dew, as we all...
We are in the midst of a digital revolution and one thing is clear, an era of mobile is upon us. While technology has taught us that nothing stays the...
Marketing: (noun) The way companies interact with consumers to create relationships that are beneficial to both parties. Advertising: (noun) The act or practice of calling public attention to one’s product, service,...